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Month: May 2014

Designing Professional Webpages Isn’t Rocket Science

To build your brand, attract site readers and make a great impression you need to recognize how important your web page design really is. Even though there are many different factors that contribute to your website’s success, the first factor that makes a user stick around is your site’s design. So what is it that you need to do to ensure that your website design is as great as possible? Let’s look into some of the elements that you shouldn’t ignore.

Make Best Use of 404 Pages: People reach 404 pages when they type in something incorrectly in trying to find something on your site. So how do 404 errors connect to the topic of this article, which is designing professional web pages? The relevance is that when a prospect reaches your 404 page, he or she is likely to click away and never find your active pages. You should instead spend some time to design a custom 404 page where the visitor is presented with a number of options so that he/she finds a way back to your website. The number of visitors you can lose to a 404 page can add up over time, and many people who end up there don’t realize they made a mistake and will think your site is broken. There’s no one right way to custom design your 404 page; just make it a direct path to your site and you can’t go wrong.

RSS Auto-Discovery Code: this is the code that should be placed in your website header if you offer an RSS feed for your website (which you really should do). This helps all of the browsers and RSS readers find your feed automatically and alert people to its presence. RSS feeds are a popular way to distribute content to your readers and update them about changes on your site, so adding this small feature to your site will make a big difference.

The Benefits of Favicons: One simple thing you can add to your site that can help a lot is a “favorite icon” or favicon. Adding a favicon to your website instantly makes it look credible and more recognizable. It can be a real advantage to have a logo of your choosing appear with the URL so people can come to recognize it. Besides that, the Favicon will also show up when somebody bookmarks your page, which adds to professionalism of your website and makes a good impression on the end user.

Overall, your site’s design will improve with time and will become more effective as you make improvements. You need to make sure that you focus first on basic web design so that your site won’t come up short anywhere. Web design isn’t really that complicated but often people turn it into something that is. If you would like people to respond nicely to your website, convert from visitor to buyer and help you build your major brand, you need to make sure that your foundation is strong.